Aprimo is a powerful tool. Learn how we use it to enable transformative digital marketing strategies in Charlotte, NC, and other areas.

An efficient yet productive workflow is the key to digital transformation and digital marketing. Learn how the Aprimo tool can help here.

Have you heard of Aprimo and are wondering what an Aprimo tool can do to help your brand? Read on and learn more about it here.

voolama is a New York company helping financial service businesses transform their technical processes. Learn about our framework.

Change management helps companies undergo necessary digital transformations. Learn how we help implement it in San Francisco and other areas.

IT leaders are in a strong position after digital initiatives saved many businesses. But now, what businesses are asking for is evolving again. Digital Transformation has helped companies become more flexible and resilient in the face of worldwide recession, leaving the more digitally mature among them better placed to prosper in the post-pandemic era . After years of being promoted, piloted and implemented with varying degrees of urgency and success in organizations, digital transformation enabled a rapid pivot to remote working and put the digitization of business processes, including customer and employee experience ( CX and EX ), to a serious stress test. In its IT Spending & Staffing Benchmarks 2021/22 report, market research firm Computer Economics described technology's role in the rapid recovery from the pandemic as "nothing short of a miracle". Digital transformation passed the test, it seems. Going forward, Computer Economics suggested that the "low-hanging fruit" in cloud migration is now picked and that "We are now in the stage of digital transformation where we are not just replacing existing tools -- we are now enhancing them." In this article we'll examine where digital transformation is likely to go next. What the analysts say ... Towards the end of 2020, in the grip of the pandemic and with vaccine deployment still to come, IDC published its predictions for digital transformation (DX) for 2021 and beyond.  The headline prediction was that direct DX investment will total over $6.8 trillion between 2020 and 2023 -- a compound annual growth rate (CAGR) of 15.5%. IDC says that that translates into nearly two-thirds (65%) of global GDP being digitalized by 2022. By 'digitalized', the analyst firm means "the inherent value that digital brings to existing products and additional digital services that companies might offer," explained Bob Parker, senior vice president at IDC, in an accompanying webcast . "This is why digital transformation is really a CEO priority -- more so than a CIO priority," Parker added.

Agile software development is an important process for developing marketing tools. Learn how we utilize it in Charlotte, NC, and other areas.