Welcoming Adam Valine: Founding Partner & CTO/CFO at voolama
A Strategic Addition to the Core
We’re proud to welcome Adam Valine as Founding Partner and Chief Technology & Financial Officer (CTO/CFO) of voolama LLC.
Adam’s arrival marks a pivotal moment in voolama’s growth—strengthening both the technical and financial foundations that power our expanding ecosystem of ventures.
A U.S. Army veteran and accomplished marketing technology leader, Adam brings a rare blend of discipline, innovation, and operational excellence. His background bridges two critical dimensions of modern business: the precision of finance and the agility of technology.

A Veteran’s Perspective, A Technologist’s Mind
Adam’s career began in service to his country, where his time in the U.S. Army shaped a lifelong commitment to precision, accountability, and leadership under pressure. That same mindset now guides voolama’s approach to building resilient, scalable systems.
From eHealth to Franklin Templeton and Wells Fargo, Adam has led teams through complex transformations in marketing technology, data infrastructure, and financial governance. His experience ensures that voolama’s ventures—from Rarovera Consulting to The DAM Republic and Airport Online—are supported by operational integrity and technical excellence at every layer.
Guiding the Infrastructure of Innovation
As CTO/CFO, Adam oversees voolama’s core disciplines:
- Finance and compliance — ensuring strategic fiscal management across ventures.
- Technology and security — safeguarding infrastructure through scalable, secure systems.
- Risk, legal, and compliance — maintaining trust and transparency in all operations.
- Analytics and controls — creating visibility through data-driven insights.
- Operations infrastructure — supporting the foundation that connects voolama’s ecosystem.
His leadership ensures that as voolama grows, it does so with structure, sustainability, and accountability—principles deeply aligned with our mission to build systems that think, learn, and evolve.
Experience That Builds Confidence
Adam’s career spans more than two decades of leadership at the intersection of marketing, finance, and technology:
- Vice President, Marketing Technology — Wells Fargo (2019–2025)
- Manager, Marketing Content Systems — Franklin Templeton (2015–2019)
- Senior Business Analyst — Franklin Templeton (2010–2015)
- Senior Revenue and Reporting Analyst — eHealth, Inc. (2007–2010)
- Research Analyst — U.S. Army / SunGard (2006–2007)
- Operations Analyst — U.S. Army / Coetere Corp. (2003–2005)
- Education: Executive MBA, Boise State University, United States
Adam’s unique perspective—shaped by both military and corporate environments—equips voolama to operate with rigor, foresight, and resilience in an evolving business landscape.
Strength at the Core
Adam joins voolama not just as a financial and technical leader, but as a founding partner committed to our philosophy of intentional design and interconnected growth.
His role cements the operational backbone of our ventures and ensures that every circle within our ecosystem—Rarovera, The DAM Republic, Airport Online, and DAVE—operates from a position of strength and alignment.
With Adam’s leadership, voolama continues its mission to simplify complexity through clarity, connection, and purpose.
voolama LLC — Veteran-led. Intentionally built. Designed for the future.
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